Where it all began?
It starts with the salt, the sun, and the feeling of wax underfoot.
For over 35 years, it was the simple magic that hooked me: the ocean’s endless pull, the sun warming our backs, the unforgettable rush of carving a wave on our first board. That pure, stoked feeling never left.
Our gear is born from this coastline. Designed and crafted in Queensland, it’s infused with the essence of dawn patrols and the calm of sunset hangs.
Each piece is built for the rhythm of the coast: the practicality after a long session, the comfort of a well-worn tee as day turns to dusk.
But the true test happens beyond the beach. The journey is where a brand earns its stripes. It’s in the hoodies worn on road trips, the tee I lived in for years, the classic designs that carry stories. Our style, inspired by the undeniable vibe of the 70's, ‘80s and ‘90s, is built to evolve with you—simple, coastal, timeless, and always true to its roots.
This is the heart of Grizzly Bear Surf. It’s the vision of Marty, our Big Grizzly, poured into every stitch. After surfing the world, he anchored here, weaving a deep connection to the ocean into creations meant for those who live and breathe this life.
This is for the endless summer days, the freedom of the ride, and the unspoken bond between wave chasers. Our gear is made for the coast, but it’s designed to be worn on your journey, wherever it takes you.
Let’s keep the spirit alive. One timeless piece at a time.
Our gear is born from this coastline. Designed and crafted in Queensland, it’s infused with the essence of dawn patrols and the calm of sunset hangs.
Each piece is built for the rhythm of the coast: the practicality after a long session, the comfort of a well-worn tee as day turns to dusk.
But the true test happens beyond the beach. The journey is where a brand earns its stripes. It’s in the hoodies worn on road trips, the tee I lived in for years, the classic designs that carry stories. Our style, inspired by the undeniable vibe of the 70's, ‘80s and ‘90s, is built to evolve with you—simple, coastal, timeless, and always true to its roots.
This is the heart of Grizzly Bear Surf. It’s the vision of Marty, our Big Grizzly, poured into every stitch. After surfing the world, he anchored here, weaving a deep connection to the ocean into creations meant for those who live and breathe this life.
This is for the endless summer days, the freedom of the ride, and the unspoken bond between wave chasers. Our gear is made for the coast, but it’s designed to be worn on your journey, wherever it takes you.
Let’s keep the spirit alive. One timeless piece at a time.